Orientation meet by ECELL on 23rd JUNE

Why to start a startup?

Should you start a start-up? | Startup School

Reading material: Must Read Why to Not Not Start a Startup!

Why not start a Startup?

Startup CEO : Balancing the enterpreneurial life
Startup CEO : Role of a CEO
Startup CEO : Measuring Your Success as a CEO

OPTIONAL: The Enterpreneurial Identity Test : Unveiling Your Startup Potential.
Are you cut out for enterpreneurship ? You can find out with the Enterpreneur DNA Assessment , designed to decode your inherent enterpreneurial traits by creating your profile at the The Founder Institute

Reading material: Must Read Predicting entrepreneurial success: Got what it takes?

Before the Startup

Shopclues Co-founders talk about their key failures ?
Lecture 3 - Before the Startup (Paul Graham)

Notes : Before the Startup

How to get Startup Idea

video source 1
video source 2

Evaluate your idea

Startup Ideation: The Rule of One with Jonathan Greechan Start from 5:23

Make a Word Document of this WORKSHEET and submit it before 25th June 2023 11:59pm

Business Idea to Business Model : a playlist

Ep 1 - Getting From Business Idea to Business Model
Ep 2 - Visualizing Your Business Model
Ep 3 - Prototyping
Ep 4 - Navigating Your Environment
Ep 5 - Proving It
Ep 6 - Telling Your Story

Business Model Canvas Explained with Examples
Co-founders of shopclues talks about differentiation
Co-founders of shopclues talk about their Business Model

Understand Value Proposition:

Strategyzer's Value Proposition Canvas Explained

To be submitted before 26th June 2023 11:59pm

Building an MVP

What is MVP? Simple explanation!

Optional but Good to see: Making sense of MVP (Minimum Viable Product)

How To Talk To Users | Startup School
How to Build An MVP | Startup School

Product Development Cycle Fundamentals : Good to Read YC Startup Library | Y Combinator

To be submitted before 29th June 2023 11:59pm

Legal Matters

Get a Lawyer
Choosing the Right Legal Structure for your Startup - WSJ Must Read
Permits
Tax
What is compliance?
More about Compliance
Intellectual property right

Go through the website: The structure of the legal system for start-ups in India

Customers

Peyush Bansal on how he chose his niche market
Market targeting and sizing

last submission date: till course end

Entrepreneurial Selling: Introduction
Entrepreneurial Selling: Entrepreneurial Sales Model
Entrepreneurial Selling - Entrepreneurial Sales Model: Experimenting in Sales
Entrepreneurial Selling: Art of Conversation
Marketing Storytelling: How to Craft Stories That Sell And Build Your Brand
Entrepreneurial Selling: The Story Matrix

last submission date: till course end

Summarising what you learned: How to Get Your First Customers | Startup School

Pricing

Startup Business Models and Pricing | Startup School

Launching and Growth

The Best Way To Launch Your Startup | Startup School
Gustaf Alströmer - Growth for Startups

Expand Your Vocabulary

What is equity? Equity 101 lesson 1
What is a cap table? | Equity 101 lesson 2

Must Read: Equity Definition: What it is, How It Works and How to Calculate It

( Topics to read within this article: What Is Equity?, How Shareholder Equity Works, Formula and How to Calculate Shareholders' Equity, Equity vs. Return on Equity, What Is Equity in Finance?What Are Some Other Terms Used to Describe Equity?How Is Equity Used by Investors? )

Must Read: Capital Structure Definition, Types, Importance, and Examples

( To be read only until Dynamics of Debt and Equity, excluding Dynamics of Debt and Equity )

Must Read: Debt-to-Equity (D/E) Ratio Formula and How to Interpret It

Must Read: Working Capital: Formula, Components, and Limitations

Enhance Your Financial Knowledge

The Art of Startup Finance: The Startup Finance Pyramid
The Art of Startup Finance: Financial Foundations - Your Balance Sheet
The Art of Startup Finance: Financial Foundations - Your Capitalization Table
The Art of Startup Finance: Financial Processes - Your Income Statement
The Art of Startup Finance: Financial Processes - Your Cash Flow

KPI

Michael Seibel - How to set your KPI?

Financial Key Performance Indicators ( Start from 4:02 )

Measuring Performance

Financial Management and long term investing

Lesson_1
Budgeting

Break Even

Introduction
Lesson_2

BPLAN

Must Read: Business Plan

How to make a Business Plan? Online Jewellery Store_Bplan Metrics.xlsx
Marketing Strategy
Building Projections
Helpful source

Fundraising

Pre-Seed, Seed, Series A, B, C, D, and E Funding: How They Work Overview
Pre-Seed

• >Deep Dive Bootstrapping
• >Deep Dive Debt
• >Transition Bootstrapping to Investors

Deep Dive Introducing Investment
Seed Funding
Understand: Angel Investors
Understand: Incubators & Accelerators
Startup Accelerators vs Incubators
Accelerators Vs Incubators
Series A
Series B,C,D,E

Must Read: Calculating Burn Rate and Runway for Startups

Understand what is Dilution: The Dangers of Share Dilution

Revision: Funding Stages

Venture Capital : Introduction

Inside the world of VENTURE CAPITAL | Structure, Work Profile | Find your fit ( Watch only till 10:21 )

Introduction to Private Equity

Know Some startup Terms

Acqui-hire
Churn Rate
FMA
Going Public/IPO
Unicorn
B2B
Buyout
Due Diligence
Pro Rata Rights
EBITDA

Some more list of terms

Freemium , Growth Hacking , Loss Leader Pricing , Benchmark , Debt Financing .

Lessons from Entrepreneurs

Peyush Bansal on Funding
How they approached funding
Shopclues talk about funding

Create Your Pitch Deck

01_Intro
Lesson_1
Gil Steps to finding investors
Prepare for Investors
MVP TO Funding
Getting good at selling
Pitch Your Hook
Pitch your problem statement
Pitch your Solution Statement
Describe your Market Size
Describe your monetization strategy
Pitch your User Validation
Pitch Your competitive analysis
Explain your marketing plan
Pitch your founding Team
Pitch your next step
Wrap Up
Pitch in 1 line
30sec pitch
60 sec Pitch
Feedback
Approaching Investors
Valuation
Lesson_2

Term Sheet

Lesson_1
Lesson_2
Lesson_3
Lesson_4

Series A funding 101: Sizing your option pool | ESOP basics & stock options for startup founders